Social Media Content Creator Rates in NZ
Content creators price their work three ways: per piece, per shoot day or as a monthly retainer. The right one depends on how much content you need and how often.
Per piece
Simple to understand and good for a one-off campaign, but the most expensive way to buy content at volume.
Per shoot day
A batch shoot day produces many Reels, TikToks and stills at once. This is usually the best value for businesses posting regularly.
Monthly retainer
Planning, shooting, editing and sometimes posting, every month. Good when you want content to run itself.
What should be included
- A content plan with hooks
- Vertical-first editing
- Captions and on-screen text
- Stills from the same shoot
- Usage rights for paid ads
Questions
Can I use the content in paid ads?
Check usage rights before you book. Billie includes the rights you need in the quote.
How much content does a shoot day produce?
It depends on the plan, but batch shooting is designed to produce several weeks of posts from one day.